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Michele Cascavilla
Beatrice Penzo graduated discussing the thesis on Lenzuolissimi Brand Development
By Fabrizio In News Posted Friday January 11th, 2019 0 Comments
Dr. Beatrice Penzo di Godego graduated in Marketing and Communication at Ca ‘Foscari University discussing the thesis on the Lenzuolissimi case. Beatrice Penzo of the Ca ‘Foscari University of Venice, in fact, has treated the history of the world’s first single-brand store of 300-thread cotton satin sheets, created by us to give high quality sleep […]
The luxury market also goes through the sheets: those of Cascavilla conquer even Obama
By Fabrizio In News Posted Sunday December 9th, 2018 0 Comments
After sleeping on his sheets, Barack Obama wanted to bring them back to the United States: starting from scratch, Michele Cascavilla managed to create an exclusive brand by entering a market, that of bed linen, still to be explored. Il Giornale writes about him: Forty years old, Pugliese but Milanese by adoption, Cascavilla has made […]
CopriPolitica, the duvet cover with the symbols of the parties presented for the Fashion Week
By Fabrizio In News Posted Monday April 16th, 2018 0 Comments
A duvet cover that looks like a ballot. In view of the Fashion Week, and shortly before the policies of March 4, the ‘Copripolitica‘ arrives. Designed by the company Lenzuolissimi, it is a 300 thread cotton satin duvet cover with printed all the symbols of the parties that will be the protagonists of the call […]
Michele Cascavilla, a young Milanese man and king of bed sheets: “I’ll keeping an eye on your dreams”
By Fabrizio In News Posted Sunday December 10th, 2017 0 Comments
The CEO and founder of “Lenzuolissimi” tells: “I started with a start-up, now I design the sheets for VIP’s, from Dj Francesco to Barbara d’Urso, but I also made them to Obama and Berlusconi …” It is not often that, after an interview with an entrepreneur, the journalist is encouraged to buy the product. Usually, […]
Cascavilla tells his Lenzuolissimi: “I put Silvio and Obama in bed”
By Fabrizio In News Posted Friday December 23rd, 2016 0 Comments
DREAMS, BUSINESSES, AMBIANCES, SEX, ILLUSIONS AND VICTORIES OF THE CREATOR OF LENZUOLISSIMI, THE ENTREPRENEUR IN THE BERLUSCONI AND OBAMA BED Exit “The sheets of power” (Armando Curcio Editore). A beautiful Italian story: Michele Cascavilla tells the stages of his successful brand “Lenzuolissimi“, together with the director of Novella 2000 and Visto Roberto Alessi. Preface by […]
Lenzuolissimi, an all-Italian success
By Fabrizio In News Posted Sunday June 5th, 2016 0 Comments
Pillowcases, duvets and sheets in fine fabric and customizable for all tastes The figure of an entrepreneur is difficult to analyze. We need to put together the strength of his ideas, intuition, the ability to persevere when the game gets tough and even a right dose of heart. Michele Cascavilla tells us about his business […]
The “Lenzuolissimi” store opens, the world’s first single-brand bed linen store
By Fabrizio In News Posted Wednesday January 20th, 2016 0 Comments
Have you ever stopped to reflect how much time we spend (who more and less) sleeping? Numerous research is clear and tells us that a third of our lives have been spent with our eyes closed; for this reason it becomes fundamental not to ignore the quality of our sleep. “Lenzuolissimi” is well known, the […]